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Dive on in to social media!

At Mushbloom, we have collectively spent years building online content, online businesses and social media strategies for clients around the world. We specialise in social media strategy, campaign creation and warm, simple advice.

Social media is a very challenging, competitive and creative medium. Brands need to have their voice heard in this loud marketplace and we can deliver a calm strategy for working towards rock-solid goals. Importantly, we listen and we enjoy challenges.

Contact us today with your needs and we will deliver you growth through social media.

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Get Facebook results, fast

You can figure yourself that Facebook represents a huge and tremendous source for traffic. Most of your friends, business partners, potential friends and clients are already there or will be in the nearest future. The social networking is also accessible on mobile devices so it is always there!

A Facebook page will not only help you gain more traffic for your website, blog or both but will also gain more credibility for you and the brand you represent.
Basically, this social network has more that 400 million users and in average, everyone of them spends 55 per day connected. Also the average user has 130 friends and fans 2 pages per month. Also the Fan Box is becoming more pervasive. If you feel that the page you built to promote something like a product or an idea using this social network doesn’t perform, don’t delete it because there are ways to make it better!
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Play time is over! Games get Serious

Do you know your Cafe world from your restaurant city? Or perhaps you would prefer a virtual farm? Or have you had virtually just enough of this gaming madness?
Well either way, online gaming has been a monster success which has proven a great distraction from our everyday lives, sounds a bit bleak but when you are feeding that imaginary cow on that imaginary farm or reaping the rewards from your mafioso lair does it feel bleak? Not at all we bet.

Just a few years back it would have merely been a commodity of science fiction to convince a business to invest into a project which would apparently produce a healthy income by selling pixels. Now fast forward into the year of now and those businesses that shook their fingers sternly and left with their wallets strapped to their legs are most certainly kicking themselves, although most certainly not with the leg that their (now much lighter) wallets were originally tied to.
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Recent Articles

6
Feb
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How to self publish: Free Webinar – Kindle Cash Flow $30,000.00+ a month with Amazon’s Kindle

 

Ty Cohen and Adrian Niculescu invites you to a new awesome free training session about how to self publish using the amazing opportunities offered by Amazon’s Kindle.

See first hand how 1 person is making upwards of $30,000.00+ a month on Amazon and how easy it is to sell content designed for their system.

Register right now to reserve your spot because this one “Will” fill up fast and once all slots are taken thats it.

During this one-time only LIVE webinar, you’ll learn:

***** How to avoid “The Amazon Slap” Forever!

**** Where to get high quality ebooks to sell on Amazon

(and keep 100% of the profits ;)
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12
Nov
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Using social media for marketing – Twitter marketing explained the easy way

Using social media for marketing and especially Twitter is one of the best decision you will ever make in promoting yourself and your business. The biggest challenge is that when you open an account and start to publish (to tweet) content all the posts are limited to 140 characters. You can say that this can be a challenge or even a problem but the reality is that this is an advantage because the users on social media like this kind of communication – short and sharp.

You upload a profile picture, add a website, add a short presentation about yourself limited to 160 characters and maybe you will change the background. One particular idea is that you can change the background to be more personalised. The rest of the article about Using social media for marketing – Twitter marketing explained the easy way here.

10
Nov
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Why I how to build mobile apps for small and medium businesses

As the market of tablets and smartphones grows exponentially, the computers are used less and less and customers search for the information through mobile apps rather than websites. We actually design and build applications for all major social media sites and also for platforms like iPhone, iPad and Android. We use the latest technologies available and also allow you to partner with us by reselling our software solutions. Please watch the webinar replay attached and take action today by visiting this link!

Mobile Marketing Webinar Replay Jeff Mills and Adrian Niculescu from Adrian Niculescu on Vimeo.

9
Nov
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Mobile Marketing Webinar Replay Jeff Mills and Adrian Niculescu

Mobile marketing is one of the fastest growing industries having the potential to multiply itself until 2016.  E-mail marketing has an opening rate of 4% and mobile marketing has an open rate of 97%. Is it a difference or not? Due to technology developments it is quite easy to build iPhone, iPad and Android apps without need for programming. Also if you understand how and why to sell them to small and medium businesses you can start and develop something very lucrative.  Please check out the webinar replay and take action based on the information contained herewith.

 

Mobile Marketing Webinar Replay Jeff Mills and Adrian Niculescu from Adrian Niculescu on Vimeo.

1
Nov
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New Research by Ogilvy Shows Social Media Marketing has Strong Impact on Retail Sales

Social media marketing is fully recognized as a powerful marketing medium these days. It’s not seen anymore as something experimental or as a cheap way to advertise. Many companies started to invest in a serious way in social media and encounter good measurable results and return on investment.

Now that social media is established, most of the players involved are interested to find the answer to the question: “How Does Social Media Marketing Drive Sales?”.

Recently, Ogilvy published a new study that shows the impact of social media marketing on retail sales. The study used five fast food chains and analyzed the correlation between social media exposure and changes in purchase behavior before and after the social media interaction. The results clearly show how social media marketing leads to more spending and consumption. The conclusions of the study can be found here.

30
Oct
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Five benefits of Social Shopping on Facebook

Mark Zuckerberg, the brain who brought the concept of Facebook to what it is today stated recently: Ïf I had to guess, social commerce is the next area to really blow up.

Ogilvy PR conducted recently a study on Facebook commerce and issued a statement about the Five Benefits of Social Shopping on Facebook. The benefits are:

Insight

Facebook stores on the brand pages of Proctor & Gamble are used as a “live learning tab”to help the business understand how consumers interact with their brands and technology in real life, apposed to via artificial surveys and sterile focus groups.

Brand experience

Increasingly, when asked why they connect with brands on Facebook, consumers say it is to shop and for deals. By adding a store to their Facebook page, a brand improves the experience and delivers at this touch point.

Loyalty

Brands are using F-commerce to drive brand loyalty and increase propensity to repurchase – relative to competitors by offering loyal brand fans a privilege point of purchase.

Advocacy

Using Facebook stores to get products into the hands of the people most likely to reccomend them, their fans. By supporting each other via digital technology, consumers create their own loyalty loop with the brand that may promote repurchase.

Facebook ROI

At the central component of any business case, ROI is a financial measure. One way to measure Facebook ROI is to lonk investment in Facebook to sales. E-commerce enabled Facebook brand pages help make this possible.

We also included Ogilvy’s presentation about this topic. Enjoy it!

30
Oct
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How to monetise iPhone apps?

Clubv3, the woner of Mushbloom Social Media Strategy Agency also produces apps for mobile phones and social media sites. Many companies asks why it should be necessary a mobile application or a Facebook app? And we explain why if it is the case. Other people or even companies have great app ideas but don’t have any clue about a proper monetisation. For all interested folks we recommend a new eBook which will show you for example how big is the market for iPhone apps and how to monetise them.

29
Oct
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Two fantastic inspirational speeches from Steve Jobs and Oprah

Unfortunately, Steve Jobs is not longer with us but fortunately we see everywhere the results of his life’s journey. Steve and Oprah had two fabulous speeches at Stanford. Enjoy them here!


29
Oct
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British Airways’new advert provides a perfect metaphor for corporate communication

It seems like the idea is finally getting through. After banging the drum for the humble stick of rock as the perfect metaphor for how businesses should think and communicate, it appears the people at British Airways have caught on.

Their new print advertising features a stick of rock, liveried in company colours, bearing the company crest and its founding motto: To Fly To Serve. The curt and simple 33-word narrative explains:

“It runs through everything wo do. To Fly. To Serve. It’s not catchy, it’s not clever and it doesn’t rhyme. But it’s at the heart of everything that everyone of us does.”

The rest of the article here.

1
Oct
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The Complete Guide to Facebook Profits Free First Four Chapters

Adrian, one of our founding partners published recently “The complete guide to Facebook Profits” which can be found also on Amazon.com. You are welcome to read online for free or download the first four chapters below:

The description of the eBook:
The Ultimate Facebook profits guide for Entrepreneurs, Executives, Experts and Writers!

We live outstanding times where the changes are happen so fast that we need more than ever the best information about how to improve or quite to change radically what we do on a daily basis. The human efforts are multiplied by technology and we need to shift our mindset and embrace the opportunities which appear on our way. Social networking is as I like to say the biggest wave from the history of internet.
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